The Innovation Playbook

Statistically speaking, you are most probably an innovator. Innovators actively seek out new ideas, technologies, and mental models by reading books, interacting with a broader social circle, and attending conferences. While you may leave this conference with the seed of an idea that has the potential to transform your teams, products, and organization; the battle has only begun. While, as a potential changeagent, you are ideally positioned to conceive of the powerful new ideas, you may be powerless to drive the change that leads to adoption. Your success requires the innovation to diffuse outward and become adopted. This is the art of Innovation.

Fortunately there has been over a century of study on the topic of how innovations go from novel idea to mainstream adoption. The art of innovation is difficult, but tractable and this session illuminates the path. You will get to the heart of why some innovations succeed while others fail as well as how to tip the scales in your favor. You'll leave armed with the tools to become a powerful change agent in your career and life and, ultimately, become a more powerful and influential person.